How To Get Paid Blogging – Blogging presents a unique opportunity. You can start with very little capital and risk and potentially earn six figures (or more!). Whether you have an existing blog that you want to monetize or you are starting from scratch hoping to make money on the side, there is a site for you.
Of course, it’s not all about money. Blogging allows you to share any skill or interest with the world. You can meet like-minded people, build a community and help others plus, you can do it from the comfort of your own home, in your PJs and on your own schedule.
How To Get Paid Blogging
Still, blogging is not the easiest way to make money – some trial and error is involved. But with enough research, proper strategy and adequate planning, you can earn enough to replace your income and beyond. Here’s how to do it.
How Do Bloggers Get Paid?
You have a genius blog idea. Perhaps you have already started blogging! Now is the time to make money. Check out the following ways to monetize your blog and turn that passion into money
It may sound basic, but choosing a niche is your first step to making money as a blogger. A niche allows you to be known as an expert in your given area, which will drive more readers to your blog.
Consider this: Would you trust someone who writes about cars, dogs, tools and pianos? Probably not. Even if they have the exact dog training article you’re looking for, you’ll likely find another blog that focuses on dogs.
It’s also worth noting that your niche can play a big role in how much you can earn. If people are not spending a lot of money on your art, the chances of making money will be low. For example, technology review blogs tend to make good money because consumers are always buying new technology.
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A good niche is one that has little competition. It will be difficult for readers to find you in Google searches for niches that are already monopolized by huge companies. Additionally, your niche should be something you are interested in or skilled at. Readers can tell when your heart isn’t in it. If something looks bad, they will be less likely to read or buy the products you recommend.
You can only make money if someone reads your blog, so building an audience is important. Research has repeatedly shown that email marketing achieves the greatest ROI (return on investment) – and for good reason. Email is an easy way to keep in touch with your readers and you can post less often than other mediums like social media.
Start building an email list by adding a pop-up box to your website, asking readers if they want to subscribe and opt-in to emails from you. Give them an incentive to sign up, such as a short ebook, checklist, or list of resources packaged as a downloadable PDF.
Once you get people on the list, you build the relationship with them by sending consistent emails (monthly is great) and providing entertaining or informative content. This will keep them coming back to your blog, where you can sell them products or show them paid ads.
Blogger Community: Work With Brands & Earn Money Through Blogging
Companies will do for advertising space on your blog, which includes unused space on the side of your page or sometimes in the middle of content. There are two main ways to do this.
The first is through an ad network, such as Google AdSense. Ad Networks Per 1,000 Impressions (CPM) – On average, bloggers earn $1.25 per CPM. Most networks require that you meet a certain page-view minimum before you can join the network.
Alternatively, you can potentially earn more and receive more niche-related advertising by negotiating with companies individually. Although it takes time to find, communicate and negotiate with the right contacts, you have ensured that you are actually showing your readers the products they are interested in. In this case, you can negotiate for a flat fee or a percentage
If you want to sell your ad space on your own, you will also need a way for companies to sell it. You can easily do this by sending an email or text with your contact’s link to the company, and they can click it and invoice in seconds.
How To Get Paid For Blogging On WordPress
You can use affiliate links to earn commissions from product sales. Find a company you like and whose products you want to recommend to your readers Many companies have sections on their websites specifically for affiliate marketing, so getting started is an easy process.
Once the company accepts you, they will give you a unique link. When someone buys a product using your link, the company sends you a percentage of the sale. You essentially become a salesperson for another business.
Affiliate marketing is great for bloggers because you already have an audience that wants your advice about your specific niche. It’s also easier than making your own product because you don’t have to worry about manufacturing or logistics.
You probably already have experience with affiliate marketing. For example, maybe you got a friend to sign up for your favorite food delivery app because they offered you a $20 gift card. It’s a no-brainer – you already love the app, so why not get paid to tell someone about it? The same applies to affiliate marketing on your blog.
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With sponsored posts, you talk about a brand and promote its products to your readers. Sponsored posts are a popular alternative to advertising. When you sign up to display ads on your site, you lose some control over your content on the other hand, sponsored posts allow you to control the description to a certain degree.
Every contract works differently. Some sponsors want to have an entire blog post dedicated to their product, while others want a certain number of words in a post.
In any case, you need to be careful about disclosure laws. In the US, you must follow the FTC’s endorsement guidelines when posting a sponsored post, which means you must disclose to your readers that the brand is asking you to post about it.
Apart from legitimacy, you can get sponsors by negotiating directly with companies you are interested in. You’ll want to create a media kit (usually just one page) with information about your audience demographics, blog traffic statistics, and social media following. When a company responds with interest, you can negotiate a deal.
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Your blog can double as a place to advertise your services. For example, perhaps you have a blog about how to grow a web design business. When readers see the knowledge you display on the blog, they may express interest in hiring you for web design services.
Likewise, people may want to hire you as a consultant or trainer in your area of expertise. In these roles, you will offer advice, guidance and strategy, usually in a one-on-one setting.
To sell a service, you just need to create a form for interested people to fill out. Then, set up a system for communication. Do you video chat weekly? Text support? Will you make a definite plan to follow your coaching?
Finally, you need to set up a way for your clients to reach you. You can use it to create a checkout page that seamlessly matches the rest of your website for a smooth checkout process.
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As your following grows, your audience will likely be itching for more content from you. You can capitalize on this by offering exclusive, paid content. For example, if you have a food blog you can share your best recipes in a $20 ebook. Or, if you’re an artist, you can sell a workbook that teaches users your techniques.
It’s easy to create digital products like ebooks, workbooks, checklists, and planners. You can use a free tool like Canva to convert your ideas into a book, and turn it into a downloadable PDF.
Once the digital product is ready, it’s time to advertise. Create a shopping page on your website. Place downloadable ads in your emails and blog posts, where relevant. Post about it on social media. You don’t need to wait until you have a huge following, either – as long as the product is evergreen, you can earn passive income from it for years to come.
People are more likely to buy a product that has been tested and approved by another user. Brands know this, which is why they are willing to pay bloggers like you good money to post reviews.
Blogging Your Passion To Get Paid
If you’re already a fan of some brand, reach out and ask if they’d like to sponsor a review on your blog. Since you already know and like the product, you get paid to share your genuine opinion. You can do the same with products that you haven’t tried yet, but want to.
You need to disclose that the brand is asking you to review the product and that readers can earn money if they buy it. Still, as long as you share yours
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