When I tell someone that I’m a full-time blogger, in 90% of all cases the question comes up: “And you can make money with it?”
And I confess that this question still amazes me (at least at first). Because it is now a matter of course for me that this is possible:
Being a “blogger” or “influencer” has evolved over the past decade from a hobby to a serious profession and business model. It is not for nothing that there are more and more bloggers who can earn a side income with their blog or even make a complete living from it.
Below, I’ll show you 14 ways you can make money from blogging. With tips, examples and their advantages and disadvantages:1. Google AdSense
Prerequisites: reputable and finished website
One of the easiest ways to make money from your blog is through Google AdSense.
You include a snippet of code on your blog (e.g. a widget in the sidebar). At this point, an advertisement will be placed. When a visitor clicks on one of the ads, you get money (usually between €0.10 and €0.80 per click, in some cases more).
Google provides over a dozen different ad sizes (including ads that adapt to screen size), so there should be the right size for every blog.
Effort: low – medium
Prerequisites: often higher visitor numbers
As an alternative to Google AdSense, you can also sell advertising banner places on your blog yourself (so-called “direct marketing”). If you’ve found a permanent advertising partner, it can be more bearable than Google AdSense or other display networks.
Billing can be done in various ways, such as per click, per call or for a monthly or annual fixed amount.
Prerequisites: high visitor numbers
If you don’t want to take care of marketing your banner places yourself, you can also hire a marketer to look for suitable customers for you.
Of course, the marketer wants to have a part of the cake for this, but it can still be worthwhile for you. First, the marketer usually has a lot of experience in customer acquisition, negotiating prices, and an existing customer base.
In addition to banner spaces, many marketers also mediate sponsored posts, so they can also take care of your work in the area. AdvantagesSometimes higher revenues than with Google AdSense or direct marketing possibleAlso often mediate sponsored postsYou have more time for your blogDisadvantagesThe marketer wants a piece of the pieContracts are often exclusive, which means that you are completely bound to the marketer and the customers mediated by him in terms of advertising4. Affiliate Programs